Founder Julie Elliott is a blender, a perfumer, a world traveler, and a student of anthroposophy. Inspired by Old World apothecaries and history’s alchemists, Julie practices her craft with the inspiration of ancient tradition. In Fiore remains true to its original vision: to promote the centuries-old wisdom, dramatic health benefits, and elemental appeal of raw florals and herbs.
Julie is guided by an intuition for scent and blending, a passion that emerged in childhood as she discovered her mother’s French cosmetics, filling notebook after notebook with imaginative chemical formulas. As if a scent spiritually imprints itself, Julie absorbs an intimate knowledge of each essence like a character study. This uncommon ability translates into remarkably nuanced fragrances that allow nature’s floral gifts to speak on their own.
The 4-2-4 Method is the foundation of the In Fiore skincare regimen. The four-part ritual is formulated to tone, prep, and pamper your complexion, while plumping and refining the skin's texture. Designed for all skin types.