S'well

It all started with a simple idea. Your containers are essential. Founded by Sarah Kauss in 2010, the vision for S’well was sparked by a lightning bolt moment–your reusable container doesn’t just need to be functional, but it can be stylish too. Trend pioneers and category disruptors, S'well was the first reusable water bottle brand to blend substance and style with their iconic 17 oz Original Bottle, starting the cultural phenomenon that transformed containers into an opportunity for expression.