In 2011, Shannon Vaughn was faced with two significant health crises: the possibility of not having children and an advanced case of PTSD due to living in the ever-turbulent Middle East. She sought out alternative holistic healing modalities. In 2014, she set out to source the purest and most potent detox beauty ingredients in the world, to formulate them with the most rigorous research, and to deliver them as lifestyle-integrated rituals in the most appealing and accessible forms for modern living. With that purpose, Pursoma was born.