A brand that evokes a piece of Italian history. For almost a century, Proraso has transformed the art of shaving into a pleasurable daily ritual. Three generations of shaving that have made history.
The year was 1948 when Piero Martelli, on the eve of an economic boom, invented the Proraso Pre Shave Cream. A product whose freshness embodied the spirit of a new found era in Italy. Proraso modelled the new Renaissance that was spreading a fresh new approach to living throughout Italy. Today, as it did then, Proraso meets the needs of its consumers, giving all Italians a perfectly close and refreshing shave.
Aftershave Lotion Refresh
Perfect Shave Gift Tin
For every kind of beard and skin type.The collectible Vintage Gino Tin contains three full size products:
Shaving Cream in a Tube
After Shave Balm
Pre-Shave Cream Refresh
Shave Soap Jar Refresh
Shave Travel Kit
Just because you travel doesn’t mean you should settle for less than a perfect shave.
Take your daily Proraso grooming ritual wherever you go with this Travel Shaving Kit, that includes all the essentials.
Pre-Shave Cream, Refreshing and Toning Formula
Shaving Cream in a Tube, Refreshing and Toning Formula
After Shave Balm, Sensitive Skin Formula
Travel-sized version of their classic boar bristle shaving brush (available only in the kit).
Developed for any beard on any man.
Shaving Cream Tube Refresh