Pure ingredients, purely beautiful hair. Harvest the power of Japanese nature with rice bran, rice germ oil, ginseng, coconut, seaweed, silk, aloe, and Swertia. Healthy hair starts with healthy ingredients. These ingredients work together in a symphony to strengthen hair, promote hair growth, and improve scalp health. Whether you have curly hair, straight hair, or color-treated hair, the paraben and sulfate-free hair treatments will give you the luscious shine you've dreamt of.