ALTAIA Woo(e)d Eau de Parfum as seen on LuxuryGuideUSA.com...
and available online at Beautyhabit
The Essence Of Timeless Desire – Seduction, Bottled In The Sensual New Fragrance Woo(e)d From Altaia
Embrace The Fragrance Of Timeless Desire, Sensual, Seductive New Scent From Italy: Wooed By Altaia
irresistibly intriguing isn’t it? The idea of being captivated, charmed, drawn in closer. It sets the senses on fire. Who better to understand how to capture this sizzling emotion in scent than one of Italy’s most acclaimed fragrance houses, ALTAIA? Introducing WOO(E)D, the sensual and sophisticated new eau de parfum appealing to men and the partners who love them (find this enticing scent on the go-to-resource for niche fragrances, Beautyhabit.com.)
WOO(E)D poses the question: In a relationship or just casually dating, do we still want to be “wooed”? Pondering the thought, Italian Fragrance House, ALTAIA, came up with a plan: Why not share the art of seduction in a bottle? And so WOO(E)D evolved, the fragrance that speaks to timeless desire, the new launch from this polished Italian fragrance house. ALTAIA is named for A LONG TIME AGO IN ARGENTINA where the founders’ love story began more than 150 years ago. WOO(E)D is a fragrance, of course, but an invitation as well, to embrace seduction, be enticed with the tease of leather and spice leading us to notes of rare, exotic woods. WOO(E)D speaks to the way we crave closeness, seek that spark of intrigue and hope for passion to be awakened.
WOO(E)D by ALTAIA is an enchanting composition surrounding us with the warmth of Atlas cedarwood and the smoky elegance of Palo Santo, a rich, grounding base. Layers of supple Italian leather and the spicy sweetness of cardamom add an intriguing edge, hooking you, creating anticipation for these alluring notes that you can’t help waiting for – like the chorus of a favorite pop song. Resinous Rock Rose brings an amber-like depth to the smokey, sensual scent, brightened with the citrus spark of Bergamot. WOO(E)D leaves a trail of longing and desire, the Eau de Parfum is $255 for 100ML, Travel size 10 ML. is available for $72. Though the scent may take from age-old love stories, WOO(E)D is presented as an elegant, modernist vision, a sophisticated bottle with the golden ALTAIA insignia. The fragrance collection speaks to the powerful allure of the brand’s roots in the passion of Argentina presented with Italian-style with a sleek, contemporary design aesthetic.
Ask the founders why they created this invitation to embrace all that love implies, they’ll say it’s because “we woo because it is in our nature to desire closeness, to spark intrigue, to awaken passion.” Marina Sersale and Sebastian Alvarez Murena, the founders of ALTAIA and the creators of WOO(E)D Eau de Parfum add the thought that being wooed is “about offering a glimpse of your soul that makes the other person linger just a little longer.”
ALTAIA is authentically connected to the passion of Argentina. The collection came about originally when the fragrance founders serendipitously discovered their familial connection long ago in Argentina. Rather than simply enjoying a bottle of Malbec and toasting their discovery, they chose to celebrate their connection by creating a fragrance collection around their own love story, a romance that has been more than a century in the making. The artisanally-crafted ALTAIA fragrances, WOO(E)D being the latest, are a celebration of Marina and Sebastián’s love for the art of perfumery and the power of storytelling through scent.
Their story began when their families were intertwined back in the wild lands of 19th-century South America so it’s only natural that each Eau de Parfum evocatively associates a strand of their interlaced past and present. Each fragrance from ALTAIA is lovingly created, evoking nostalgia as it promises something new, encouraging you to discover the harmony of each scent in a personal way, ultimately allowing the fragrances to speak for themselves. Find WOO(E)D and other fragrances in the luxe, elegant and elevated ALTAIA fragrance collection at Beautyhabit.com.
Photos by David Castillo (@davidcastillofotografo)