Formulas are quickly absorbed and very water resistant, protecting up to 80 minutes in water. In addition to UVA/UVB protection, products contain antioxidant rich ingredients to condition skin.
Holly Thaggard, a veteran to the suncare industry whose experience lies in formulation and education, launched the brand Supergoop! in early 2007 with a mission to educate and protect adults and children alike from both harmful skincare ingredients and the UV rays of the sun.
Supergoop!’s clean, sophisticated packaging and playful signature capture the brand’s spirit perfectly, appealing to men, women, teens and children to encourage forming healthy daily sun protection habits for the entire family. With the belief that UV protection is the critical first step in any daily skincare regimen, Supergoop! takes very seriously their commitment to formulating without parabens, petrochemicals, fragrances and phthalates, providing consumers an environment and body-friendly choice for everyday UV protection.