Drawn to the celestial origin of SEREN (which means star in Welsh), Amelia Fleetwood and Tara Owens created this luxury brand of high end fragrances. Inspired by their world wide travels. With special attention paid to the English countryside, where they both grew up, they cultivated four extravagant essences. Fleetwood and Owens paid mindful attention to the rare ingredients that make up each aphrodisiacal perfume. Willow, the first scent available from SEREN, allows the wearer and those near them to be transported to wonderful far away places.