
John Potter and William Moore's reputation was built on producing natural bath and beauty products and that tradition flourishes today with the English Classics range. Each formulation has been carefully created with the finest selection of natural ingredients and essential oils. These natural blends and modern combinations of classic floral and herb essential oils have been selected to reflect over 250 years of expertise and embrace the benefits of using natural ingredients in beauty care.
John Potter, born in 1688 and William Moore a few years later, both descendents of well-known Mitcham families, became associated and founded the business of Potter and Moore in the year 1749. They were known at that time as physic gardeners and their operations included the cultivation of herbs and flowers. Lavender was their speciality.
John and William took their knowledge and expertise in working with natural ingredients and applied it to creating fine bath, body and beauty products. They believed that personal individuality is created by the harmonious use of a fragrance that will blend with every mood and need. Their reputation for fine beauty products flourished and made them a National success.
Throughout time Potter and Moore has been revered by the famous, the celebrated and the discerning, Gracie Fields, to speak of one opened our new factory on July 4th 1937.
Celebrating the bicentenary of Potter and Moore Ltd in 1949, our then Chairman, Auther E Pitt made the following statement:
“The success of an undertaking does not depend upon it’s buildings, location or age, but on the loyalty, intelligence, good will and cooperation of those to whom the fortunes of the company are entrusted from time to time…. Countless loyal hearts have played their part, and the tradition which has been established and which those assembled today have so gallantly carried on, should be an example to those that come after.”
That was our legacy then and remains with us to this day and what better way to celebrate than with a classic collection of heritage inspired products.
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Potter & Moore
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