PHYTO is a comprehensive line that covers every haircare need from maintenance and treatment to color care and styling. This line treats various hair care concerns such as dry, color-treated, damaged, volume and anti-frizz. PHYTO recommends alternating between hair care concerns in order to achieve best results. Dry hair can be treated concurrently with a volume concern by alternating Phytojoba Shampoo and Phytovolume Shampoo. Individuals with very dry, coarse, curly hair can use Phytonectar Shampoo as a treatment shampoo once or twice a week, alternating with Phytojoba Shampoo as a daily shampoo, or Phytolisse when blow-drying their hair straight.